Imagine your odor is a password - HUMAN. When you hunting the animal your after knows the password. When they smell human they know that means danger, it means run! When Ozonics comes in contact with your odor it changes the password. It takes of the H and takes off the N. Now it's no longer the word HUMAN it's UMA. When an animal smells UMA it doesn't mean human anymore and it can't connect the dots.